Tackling Information Overload in Electronic Brainstorming
نویسندگان
چکیده
Electronic brainstorming allows users to generate ideas in parallel to mitigate production blocking, but, on the other hand, this increases the cognitive load on the users and may cause information overload. We address this trade-off by leveraging the users’ natural alternation between generating ideas and attending to new ideas by others to manipulate the delivery timing and quantity of ideas that users are exposed to. Results from a laboratory experiment indicate an improvement of 9.6% in the number of ideas produced by groups compared to the immediate delivery of ideas.
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